HashmetaHashmetaHashmetaHashmeta
  • About
    • Corporate
  • Services
    • Consulting
    • Marketing
    • Technology
    • Ecosystem
    • Academy
  • Industries
    • Consumer
    • Travel
    • Education
    • Healthcare
    • Government
    • Technology
  • Capabilities
    • AI Marketing
    • Inbound Marketing
      • Search Engine Optimisation
      • Generative Engine Optimisation
      • Answer Engine Optimisation
    • Social Media Marketing
      • Xiaohongshu Marketing
      • Vibe Marketing
      • Influencer Marketing
    • Content Marketing
      • Custom Content
      • Sponsored Content
    • Digital Marketing
      • Creative Campaigns
      • Gamification
    • Web Design Development
      • E-Commerce Web Design and Web Development
      • Custom Web Development
      • Corporate Website Development
      • Website Maintenance
  • Insights
  • Blog
  • Contact

Influencer Marketing

  • Inbound Marketing
  • UI/UX Design
  • Content Marketing
  • Social Media Marketing
    • Social Media Management
    • Social Media Advertising
    • Social Media Strategy
  • Influencer Marketing
  • Custom Content
  • Sponsored Content-v1
  • Gamification-v1
  • Digital Marketing
  • Marketing Automation
  • Gamification
  • Sponsored Content
  • Chatbot
  • AI Marketing
  • Vibe Marketing
  • Creative Marketing
  • GEO
  • AEO
    • AEO Singapore
  • Web Design Development
    • Website Maintenance
    • E-Commerce Web Design and Web Development
    • Custom Web Development
    • Corporate Website Development
    • Web Design Company Singapore
Home Capabilities Influencer Marketing

AI-Powered End-to-End Influencer Marketing Solutions

Welcome to the future of Influencer Marketing!

Reach wider audiences and drive unparalleled results with Hashmeta’s AI-powered influencer marketing solutions. We leverage cutting-edge AI technology through our proprietary StarNgage.com, StarNgage.Pro and StarScout.ai platforms to deliver comprehensive, end-to-end campaign management that maximises your ROI .

Influencer marketing is essentially a form of marketing which leverages on opinion leaders and their influence to reach out to a larger market through their social media channels. It comprises of both social media marketing and content creation elements. Hashmeta provides a structured and results-driven approach to influencer marketing, now supercharged with the intelligence of AI:

Target

Set your target customer profiles and categories while indicating your preferred Cost-Per Engagement rate.

Identify

Through our patented matching algorithm, search for category-specific and brand-aligned Influencers with the right profile to promote your campaign.

Amplify

Mobilise influencers to create optimised visual content that engages with your target consumers, amplifies your brand, and generates online buzz.

Track

Track your influencer marketing performance through our dashboard and measure your ROI. Pay based on desired results.

Multi-Platform Influencer Marketing Domination

From TikTok to Instagram, YouTube to XiaoHongShu — We Connect You With 8 Million Influencers Across Every Platform That Matters

8M+

Influencers in our global network across all platforms

20K+

Singapore-based influencers ready to promote your brand

$6.85

ROI for every $1 spent on influencer marketing

95%

Client retention rate year-over-year

Why Multi-Platform Matters in 2025:

Your audience isn’t on just one platform anymore. Gen Z lives on TikTok. Millennials shop on Instagram. Asian consumers discover on XiaoHongShu. Professionals watch YouTube.

We don’t just run campaigns — we create cross-platform influencer ecosystems that reach your customers wherever they are, with the right message, at the right time.

The Power of Influencer Marketing

Influencer marketing leverages individuals with authority and reach within specific communities to drive brand awareness, shape consumer perceptions, and ultimately influence purchasing decisions. By partnering with these trusted voices, brands can tap into established audiences, fostering authentic engagement and achieving impactful marketing results.

socialmarketing-img11

Connect with your target audience through authentic voices and drive measurable results.

THE STATE OF

Influencer
Marketing

DID YOU KNOW THAT
INFLUENCER MARKETING GENERATES

$6.85 in return

FOR EVERY $1 SPENT

Influencer Marketing is one of the most promising disciplines in the digital marketing mix. It opens up an entirely new world for companies to connect with an increasingly discerning audience in ways that are more natural and relatable. As people are becoming more connected and mobile, companies have to explore creative approaches to earn attention and build meaningful relationships.

Consumers today are overwhelmed with content. As a result, brands are desperately vying for valuable attention by targeting consumers from every direction, from social and display ads to traditional print, radio and television broadcasting ads. But there’s a problem – many of these messages aren’t resonating well with their consumers.

As a way to combat the advertising recoil, marketers are increasingly turning to influencer marketing. In the early days, PR owned this space and negotiated compensation and campaign terms directly with individual influencers. But as technology platforms evolved, so did influencer marketing.

Today, influencer programs are just as accountable as traditional media buys, which is causing a shift in ownership from Communications budgets to Marketing and Media budgets. These advancements in technology are also empowering brands to run programs that activate hundreds of influencers for a price that previously only afforded a small group of individuals.

Platform-Specific Expertise

Each Platform Requires Unique Strategies — We’ve Mastered Them All

PlatformBest ForContent FormatOur Approach
InstagramLifestyle, Fashion, Beauty, F&BStories, Reels, Posts, Carousels20K+ vetted influencers, shoppable posts, UGC content
TikTokGen Z, Viral Campaigns, Product LaunchesShort-form video, Trends, ChallengesTrend-jacking, hashtag optimization, viral amplification
YouTubeLong-form Reviews, Tutorials, TechProduct reviews, Unboxings, How-tosSEO optimization, evergreen content, detailed storytelling
XiaoHongShu (小红书)Chinese Market, Beauty, Luxury, TravelProduct notes, Photo essays, Shopping guidesMandarin content, KOL partnerships, e-commerce integration
FacebookCommunity Building, Older DemographicsCommunity posts, Groups, Live videosGroup engagement, community activation, Facebook Shops
LinkedInB2B, Professional Services, SaaSThought leadership, Case studiesIndustry expert partnerships, B2B influencer programs

Comprehensive Influencer Marketing Solutions

Hashmeta delivers an all-inclusive AI-powered influencer marketing platform through its complementary tools: StarNgage.com, StarScout.ai and StarNgage.ai. We provide comprehensive services, managing everything from identifying ideal influencers to executing and tracking campaigns. Our journey begins with collaborative strategic planning, followed by AI-powered influencer discovery and vetting, while providing access to an extensive active influencer network.

Content creation is streamlined through StarNgage.com Creator Marketplace with robust campaign management tools, ensuring high-quality content that drives engagement and delivers measurable ROI. Our data-driven approach connects you with authentic voices who resonate with your target audience. Both platforms provide comprehensive analytics for accurate performance measurement, with advanced tools like Affiliate Marketing, Hashtag tracking, Fake Followers detector, UGC Widget and Virtual Influencers Content Creation.

By understanding the nuances of influencer marketing, we craft customised strategies and handle the complexities of influencer partnerships. StarNgage.com offers CRM capabilities to nurture valuable long-term influencer relationships, while our end-to-end solution ensures brands can efficiently identify authentic influencers, create consistent content, optimize campaigns with data-driven insights, and build lasting partnerships to achieve your marketing goals.

A Hashmeta Proprietory Influencer Marketplace

starngage-logo

StarNgage is an all-in-one Influencer Marketing Marketplace with over 20,000 influencers in Singapore and 8,000,000 influencers profiled on the platform globally, allowing brands to customise, manage, launch, and measure influencer marketing campaigns on Instagram.

StarNgage empowers you to partner and advertises with influencers – the same way you would on search engines or social networks. In other words, StarNgage helps you to build strong relationships with influencers and your audience, through content creation and high engagement. We ensure you will find your match with our pool of global influencers across topics of interest ranging from beauty, fashion, food, lifestyle and travel.

Why Everyday Influencers?

Trendsetters

Mostly young (15 to 35 years of age)

Influential
Instagrammers

Over 1,000 followers on Instagram

Talented Creators

Active producers of visual content like photos and short videos

Diverse

Diverse reach across widely varying circles (less overlapping audiences)

Credible

More credible and believable to their network of friends and family members

Stronger Brand Recall

Unlikely to support multiple brands, hence stronger brand recall and affinity

Top Tips For Effective

Influencer Marketing

Relatable

Influence is contextual. Review your topic, brand and influencer’s network. Content has to be relatable and reach out to your target audience in order to generate buying intent.

Right Fit

There are different types of influencers (Mega-Influencers, Macro-Influencers and Micro-Influencers), understand them and find your right fit.

Relevance

Do not be too focused on the number of followers, consider relevant mid-grade influencers.

Relationship

Building a consistent quality relationship with your influencer is important. The more frequently you engage your influencer, the stronger the relationship.

Respect

Ensure a win-win situation for your influencer and your brand. Make the effort to listen, respect your influencer, and never falsify any claims.

Response

Provide value for your influencer, continue to motivate them on a regular basis and look out for future partnership opportunities. Measure your engagement, ROI as well as the emotional reaction of the audience, to aid in future influencer marketing campaign plans.

Industry-Specific Influencer Solutions

Proven Strategies Tailored to Your Industry’s Unique Needs

🍽️ Food & Beverage Influencer Marketing

Common Campaign Goals:

  • New outlet openings and grand launches
  • Menu item promotions and seasonal specials
  • Food delivery app visibility
  • Restaurant discovery and foot traffic

Our F&B Strategy:

  • Food bloggers and micro-influencers (1K-50K followers)
  • Instagram Reels + TikTok video content
  • Location tagging and geotargeting
  • User-generated content campaigns
  • Food photography standards and guidelines

Typical Results:

300-500% increase in social media check-ins, 2-3x boost in weekend reservations, 40-60% increase in Google searches

💄 Beauty & Skincare Campaigns

Common Campaign Goals:

  • Product launches and awareness
  • Educational content (how-tos, tutorials)
  • Brand credibility and social proof
  • E-commerce sales conversion

Our Beauty Strategy:

  • Beauty KOLs with engaged niche audiences
  • Before/after content and testimonials
  • Tutorial videos and product reviews
  • Ingredient education and transparency
  • Shoppable content and affiliate links

Typical Results:

150-250% ROI on direct sales, 5-8% engagement rates, 20-30K reach per influencer post

👗 Fashion & Lifestyle Brands

Common Campaign Goals:

  • Seasonal collection launches
  • Brand awareness and positioning
  • E-commerce traffic and sales
  • Community building and loyalty

Our Fashion Strategy:

  • Style influencers and fashion bloggers
  • Outfit-of-the-day (OOTD) content
  • Lookbook collaborations
  • Shopping haul videos
  • Brand ambassador programs

Typical Results:

400-600% increase in website traffic, 25-40% boost in online sales, 10K-50K impressions per post

✈️ Travel & Hospitality Marketing

Common Campaign Goals:

  • Destination marketing and awareness
  • Hotel bookings and staycations
  • Travel package promotions
  • Experience-based marketing

Our Travel Strategy:

  • Travel bloggers and photography influencers
  • Immersive storytelling and vlogs
  • Instagram-worthy content creation
  • Travel guides and itineraries
  • Virtual tours and live experiences

Typical Results:

200-350% increase in direct bookings, 50-80K reach per campaign, 8-12% engagement rates on visual content

💻 Tech & E-commerce Brands

Common Campaign Goals:

  • Product reviews and unboxing videos
  • Feature demonstrations
  • Comparison content vs. competitors
  • Trust building and credibility

Our Tech Strategy:

  • Tech reviewers and gadget enthusiasts
  • Detailed YouTube product reviews
  • Hands-on testing and benchmarks
  • Tutorial and how-to content
  • Affiliate marketing programs

Typical Results:

150-200% ROI on tech products, 100K+ views on YouTube reviews, 15-25% click-through to e-commerce sites

🏋️ Health, Fitness & Wellness

Common Campaign Goals:

  • Supplement and nutrition product sales
  • Gym membership sign-ups
  • Wellness program awareness
  • Transformation stories and motivation

Our Health & Fitness Strategy:

  • Fitness trainers and wellness coaches
  • Transformation content (before/after)
  • Workout tutorials and challenges
  • Nutritional advice and meal prep
  • Community engagement programs

Typical Results:

250-400% increase in gym sign-ups, 30-50% boost in supplement sales, 5-10K engaged fitness community members

Influencer Marketing Success Stories

Known as a leading influencer marketing agency in Singapore with proprietary influencer marketing solution via StarNgage, Hashmeta offers professional, comprehensive service from influencer marketing strategy, influencer generated content and content distribution.

SKIN1004’s Madagascar Centella Series Campaign

consumer

View more

SKIN1004’s Madagascar Centella Series Campaign

consumer

SKIN1004’s Madagascar Centella Series Campaign

consumer

SKIN1004’s Madagascar Centella Series Campaign

Skin1004

February 16, 2025
5
View More
SKIN1004’s Madagascar Centella Series Campaign
2025-02-16

ZALORA’s #ZALORAGetTheLook Fashion Adventure Campaign

consumer

View more

ZALORA’s #ZALORAGetTheLook Fashion Adventure Campaign

consumer

ZALORA’s #ZALORAGetTheLook Fashion Adventure Campaign

consumer

ZALORA’s #ZALORAGetTheLook Fashion Adventure Campaign

Zalora

February 16, 2025
5
View More
ZALORA’s #ZALORAGetTheLook Fashion Adventure Campaign
2025-02-16

Expanding into New Markets: Somethinc’s Malaysian Market Entry

consumer

View more

Expanding into New Markets: Somethinc’s Malaysian Market Entry

consumer

Expanding into New Markets: Somethinc’s Malaysian Market Entry

consumer

Expanding into New Markets: Somethinc’s Malaysian Market Entry

Somethinc

February 16, 2025
5
View More
Expanding into New Markets: Somethinc’s Malaysian Market Entry
2025-02-16
influencer marketing - #HookedOnTrichoderm Campaign - Hashmeta

#HookedOnTrichoderm Influencer Marketing Campaign

consumer

View more

#HookedOnTrichoderm Influencer Marketing Campaign

consumer

#HookedOnTrichoderm Influencer Marketing Campaign

consumer

#HookedOnTrichoderm Influencer Marketing Campaign

Trichoderm

April 9, 2019
1
Launch ProjectView More
#HookedOnTrichoderm Influencer Marketing Campaign
2019-04-09

Real Campaigns, Real Results

See How We’ve Helped Singapore Brands Achieve Measurable ROI Through Influencer Marketing

Case Study #1: Premium Coffee Chain — 450% Increase in Weekend Foot Traffic

Industry: Food & Beverage | Timeline: 3 months | Investment: $12,000

The Challenge: New specialty coffee chain opening 5 outlets in Singapore CBD. Competing against established brands like Starbucks and local artisan cafes. Zero brand awareness.

Our Strategy:

  • Partnered with 50 micro-influencers (5K-25K followers) in lifestyle and food categories
  • Instagram + TikTok campaign featuring signature drinks and ambiance
  • Created branded hashtag #BrewedInSingapore with UGC contest
  • Location-based geotargeting for CBD workers and students
  • Weekend influencer meetups to drive foot traffic

Results:

  • 450% increase in weekend foot traffic across all outlets
  • 85K+ Instagram reach in first month alone
  • 1,200+ user-generated posts using branded hashtag
  • 3.2M total impressions across Instagram and TikTok
  • $68,000 in sales directly attributed to influencer campaigns (5.6x ROI)
  • 8,500 new Instagram followers in 90 days

Client Testimonial:
“Hashmeta’s influencer strategy put us on the map faster than we imagined. Our outlets went from quiet on weekends to fully packed. The ROI was incredible.” — Marketing Director, Premium Coffee Chain

Case Study #2: Hair Care — From Zero to $300K Revenue in 3 Months

Industry: Hair Care & Beauty | Timeline: 3 months | Investment: $30,000

The Challenge: Newly launched hair Care brand targeting millennial  and working adults. Mixed with retail and online presence. Competing against established international haircare brands with massive budgets.

Our Strategy:

  • Identified 30 beauty micro-influencers with highly engaged followers (10K-50K) and Local Celebrities
  • Seeded products to influencers for authentic reviews
  • Created before/after content showcasing real results over 4 weeks
  • Facebook, Instagram Stories + Reels + Short video testimonials
  • Affiliate program with commission for influencer-driven sales

Results:

  • $3000,000 in  revenue within 3 months (10x ROI)
  • 42% of sales directly attributed to influencer affiliate links
  • 850K+ total reach across Instagram and Facebook
  • 12.5% average engagement rate on influencer posts (industry avg: 3-5%)
  • Featured in local beauty press due to influencer buzz
  • Sold out 2 product lines due to overwhelming demand

Client Testimonial:
“We had no idea influencer marketing could be this powerful. Hashmeta didn’t just find influencers — they found our brand champions. We couldn’t keep products in stock!” — Head of Marketing, Hair Care Brand

Case Study #3: Fashion E-Commerce — 500K Website Visits & 180% Sales Growth

Industry: Fashion & E-Commerce | Timeline: 5 months | Investment: $30,000

The Challenge: Local fashion e-commerce brand struggling to compete with ASOS, and international fast-fashion giants. Website traffic plateaued, sales declining month-over-month.

Our Strategy:

  • Multi-tier influencer approach: 10 macro (50K-200K), 40 micro (10K-50K), 20 nano (1K-10K)
  • Seasonal collection launches with influencer-exclusive previews
  • OOTD (Outfit of the Day) content across Instagram and TikTok
  • Shopping haul videos and try-on reels
  • Influencer affiliate program with tiered commission structure
  • Instagram Shopping and TikTok Shop integration for seamless purchasing

Results:

  • 500K+ website visits driven by influencer content (280% increase)
  • 180% growth in online sales compared to previous 5 months
  • $420,000 in revenue attributed to influencer campaigns (14x ROI)
  • 35% of customers came via influencer referral links
  • 2.5M+ total impressions across all influencer posts
  • 18% average engagement rate on influencer fashion content
  • 45K new email subscribers from influencer landing pages
  • Viral TikTok moment: One influencer post reached 850K views organically

Client Testimonial:
“We were skeptical about influencer marketing ROI. Hashmeta proved us completely wrong. Our best decision was trusting their multi-tier strategy.” — E-Commerce Director, Fashion Brand

Transparent Influencer Marketing Pricing

Clear, Performance-Based Packages — No Hidden Fees, No Surprises

Starter Campaign – $3,500/month

Best for: Small businesses, cafes, restaurants, local retail, first-time influencer marketers

What’s Included:

  • 10-15 micro-influencers (1K-10K followers)
  • Single platform focus (Instagram OR TikTok)
  • Campaign strategy and influencer vetting
  • Content briefs and creative guidelines
  • Performance tracking and monthly reporting
  • Campaign duration: 1 month

Expected Results:

  • 50K-150K total impressions
  • 3-5% average engagement rate
  • 10-20 pieces of UGC content
  • 5-8x ROI (based on client averages)

Perfect For: Product launches, event promotions, brand awareness for local businesses

Growth Campaign – $8,000/month (MOST POPULAR)

Best for: Growing brands, e-commerce businesses, F&B chains, beauty brands

What’s Included:

  • 30-40 influencers (mix of nano 1K-10K, micro 10K-50K)
  • Multi-platform campaigns (Instagram + TikTok + YouTube/XHS)
  • Comprehensive influencer vetting with AI matching
  • Professional content creation support
  • Hashtag strategy and trend monitoring
  • Weekly performance reports and optimization
  • UGC rights and content repurposing
  • Campaign duration: 2-3 months

Expected Results:

  • 300K-800K total impressions
  • 5-8% average engagement rate
  • 40-60 pieces of high-quality UGC content
  • 10-15x ROI (based on client averages)

Perfect For: Multi-month campaigns, seasonal promotions, e-commerce sales drives

Premium Campaign – $15,000/month

Best for: Established brands, luxury products, multi-outlet businesses, travel & hospitality

What’s Included:

  • 50-70 influencers (mix of nano, micro, macro 50K-200K)
  • Full multi-platform strategy (Instagram + TikTok + YouTube + XHS + Facebook)
  • Celebrity/mega-influencer partnerships (if relevant)
  • Dedicated campaign manager and creative team
  • Professional photo/video production support
  • Real-time campaign monitoring and optimization
  • Influencer events and activations
  • Comprehensive ROI tracking and attribution
  • Campaign duration: 3-6 months

Expected Results:

  • 1M-3M total impressions
  • 6-10% average engagement rate
  • 80-120 pieces of premium UGC content
  • 12-20x ROI (based on client averages)

Perfect For: Major product launches, brand repositioning, market expansion, annual campaigns

Enterprise Campaign – Custom Pricing

Best for: Large corporations, national brands, multi-market campaigns, long-term partnerships

What’s Included:

  • Unlimited influencers across all tiers (nano to mega)
  • Multi-country campaigns (Singapore, Malaysia, Indonesia, Thailand, etc.)
  • Celebrity partnerships and brand ambassadors
  • Full-service content production studio
  • Advanced analytics and competitive intelligence
  • Crisis management and reputation monitoring
  • White-label reporting and dashboards
  • Dedicated account team and strategic advisors
  • Campaign duration: 6-12 months (retainer basis)

Expected Results:

  • 5M-20M+ total impressions
  • 7-12% average engagement rate
  • 200+ pieces of premium content
  • 15-25x ROI (based on enterprise client averages)

Perfect For: Regional campaigns, brand ambassador programs, always-on influencer marketing

What’s Included in Every Package:

  • ✅ AI-powered influencer discovery and matching via StarNgage platform
  • ✅ Fraud detection and fake follower screening
  • ✅ Campaign strategy and creative direction
  • ✅ Influencer contract management and payments
  • ✅ Performance tracking dashboard (real-time access)
  • ✅ Monthly performance reports with actionable insights
  • ✅ Content rights management and UGC licensing
  • ✅ Dedicated campaign support team

Add-On Services:

  • Professional Content Production: $2,000-$5,000 (photo/video shoots, editing, post-production)
  • Influencer Event Activation: $3,000-$8,000 (venue, coordination, on-site management)
  • Paid Amplification: Custom budget (boost top-performing influencer posts via paid ads)
  • Multi-Language Content: +20% (Mandarin, Malay, Tamil translations and localization)
  • Crisis Management Retainer: $1,500/month (24/7 monitoring and rapid response)

Why Hashmeta Is Singapore’s #1 Influencer Agency

We Don’t Just Connect You With Influencers — We Drive Measurable Business Results

🏆 Proprietary AI-Powered Technology

While other agencies manually search for influencers, we use patented AI matching algorithms through our StarNgage platform.

  • StarNgage.com: 8M+ influencer database with real-time analytics
  • StarScout.ai: AI-powered influencer discovery and vetting
  • StarNgage.ai: Clipping
  • Fraud Detection: Automatically screens for fake followers and bots
  • Brand Alignment Score: Ensures influencers match your brand values

Result: 3x faster campaign launches, 40% better influencer-brand fit

📊 Data-Driven Results, Not Vanity Metrics

We don’t just report on likes and followers. We track what matters: ROI, conversions, and business impact.

  • Real-time performance dashboards
  • Sales attribution and conversion tracking
  • Cost-per-engagement (CPE) optimization
  • Sentiment analysis and brand health monitoring
  • Competitive benchmarking

Result: Average 10-15x ROI across all campaigns (vs. industry avg 5-7x)

🇸🇬 Deep Singapore Market Expertise

We’re not an international agency trying to understand Singapore — we ARE Singapore.

  • 20,000+ vetted local influencers across all niches
  • Understanding of multicultural audience (Chinese, Malay, Indian, Expat)
  • Multi-language capabilities (English, Mandarin, Malay, Tamil)
  • Local trends, holidays, and cultural nuances
  • Regional expansion expertise (SEA markets)

Result: Culturally relevant campaigns that resonate with Singaporean audiences

🎯 Quality Over Quantity

We focus on authentic influencers with engaged audiences, not celebrity follower counts.

  • Rigorous vetting process (only 15% of applicants accepted)
  • Engagement rate minimum thresholds (3%+ for micro, 5%+ for nano)
  • Audience authenticity verification
  • Content quality standards and brand guidelines
  • Long-term influencer relationships (not one-off posts)

Result: Higher engagement rates, better brand recall, stronger ROI

⚡ End-to-End Campaign Management

From strategy to execution to measurement — we handle everything so you don’t have to.

  • Campaign strategy and creative concepting
  • Influencer discovery, vetting, and outreach
  • Contract negotiation and payment management
  • Content creation oversight and approvals
  • Performance monitoring and optimization
  • Reporting and ROI analysis

Result: You focus on your business, we handle the influencer complexity

🛡️ Performance Guarantee

We’re so confident in our results, we guarantee performance or you don’t pay.

  • Reach Guarantee: We hit agreed impression targets or campaign extended free
  • Engagement Guarantee: Minimum engagement rates or influencer replacement
  • Content Guarantee: All content approved by you before publishing
  • ROI Guarantee: For e-commerce campaigns, minimum 5x ROI or partial refund

Result: Risk-free influencer marketing with accountable outcomes

Frequently Asked Questions

Everything You Need to Know About Influencer Marketing

GET FREE CONSULTATION

Q: How much does influencer marketing cost in Singapore?

A: Influencer marketing in Singapore typically ranges from $3,500-$15,000/month depending on campaign scope.
Nano-influencers (1K-10K followers) charge $50-$200 per post
micro-influencers (10K-50K) charge $200-$800
macro-influencers (50K-200K+) charge $800-$5,000+ per post
Our packages include full campaign management, not just influencer fees.

Q: What’s the difference between micro, macro, and mega influencers?

A: Nano-influencers (1K-10K): Highly engaged niche audiences, authentic recommendations, best for local businesses and product seeding.
Micro-influencers (10K-50K): Strong engagement rates, trusted voices in specific niches, best ROI for most brands.
Macro-influencers (50K-200K): Wider reach, professional content creators, good for brand awareness.
Mega-influencers (200K+): Celebrity status, massive reach, best for major launches and national campaigns.
We recommend a multi-tier strategy combining different influencer levels for maximum impact.

Q: Which social media platform is best for influencer marketing?

A: It depends on your industry and target audience:
Instagram: Best for beauty, fashion, lifestyle, F&B (visual products)
TikTok: Best for Gen Z audiences, viral campaigns, entertainment
YouTube: Best for detailed reviews, tutorials, tech products<
XiaoHongShu (小红书): Best for Chinese consumers, luxury, beauty, travel
Facebook: Best for older demographics (35+), community building
LinkedIn: Best for B2B, professional services, SaaS products
We recommend multi-platform campaigns for maximum reach and diversification.

Q: How do you measure influencer marketing ROI?

A: We track multiple metrics depending on campaign goals:
E-commerce ROI: Sales revenue ÷ campaign cost (using affiliate links, discount codes, UTM tracking)
Awareness ROI: Impressions, reach, brand mentions, follower growth
Engagement ROI: Likes, comments, shares, saves, engagement rate
Conversion ROI: Website traffic, leads generated, sign-ups, bookings
Our average client achieves 10-15x ROI on influencer campaigns. We provide transparent reporting with real-time dashboards.

Q: How do you find and vet influencers?

A: We use our proprietary StarNgage platform with:
AI-powered matching: Analyzes 8M+ influencer profiles for brand alignment
Fraud detection: Screens for fake followers, bots, and suspicious engagement
Audience analysis: Verifies influencer audience demographics match your target
Content quality review: Evaluates past content for professionalism and aesthetics
Engagement authenticity: Ensures comments and interactions are genuine
Brand safety check: Reviews for controversial content or brand conflicts
Only 15% of influencers pass our vetting process, ensuring you work with top-tier creators.

Q: Can I approve content before influencers post?

A: Yes, absolutely. All content goes through our approval workflow:
Influencer creates content based on creative brief
Hashmeta team reviews for brand alignment and quality
You review and request edits if needed
Final approval before publishing
You have full control over messaging, visuals, and hashtags. However, we encourage allowing influencer creativity within brand guidelines for authenticity.

Q: Do I own the content influencers create?

A: Yes. All our packages include content usage rights:
You can repurpose influencer content for your own social media, ads, and website
UGC (user-generated content) licensing included
Content library access for ongoing marketing use
Extended rights negotiable for paid advertising campaigns
This means you’re not just paying for a post — you’re building a library of authentic brand content.

Q: How long does it take to see results from influencer marketing?

A: Immediate results: Engagement, impressions, and reach visible within 24-48 hours of posts going live.
Immediate results: Engagement, impressions, and reach visible within 24-48 hours of posts going live.
Short-term results (1-4 weeks): Website traffic spikes, social media follower growth, initial sales conversions.
Long-term results (2-6 months): Brand awareness growth, sustained sales increase, improved search rankings, UGC momentum.
Most brands see meaningful ROI within 30-60 days. However, influencer marketing is most effective as an ongoing strategy, not a one-off campaign.

Q: What if an influencer doesn’t perform well?

A: We have safeguards in place:
Performance monitoring: Real-time tracking of every influencer post
Guaranteed minimums: Reach and engagement thresholds in contracts
Influencer replacement: Underperforming influencers swapped out mid-campaign
Paid amplification: We boost top-performing posts to maximize reach
Our performance guarantee means if we don’t hit agreed targets, we extend your campaign at no cost or provide partial refunds.

Q: Can influencer marketing work for B2B companies?

A: We have safeguards in place:Absolutely. B2B influencer marketing is growing rapidly:
LinkedIn thought leaders: Industry experts and executives with engaged professional audiences
YouTube educators: Tech reviewers, software tutorialists, business coaches
Podcast hosts: Business and industry-specific podcast influencers
Industry publications: Guest posts and expert features
B2B influencer campaigns focus on trust, expertise, and thought leadership rather than follower counts. We’ve helped SaaS, professional services, and industrial companies achieve 8-12x ROI through B2B influencer strategies.

Q: Do you work with brands outside Singapore?

A: Yes! While we’re based in Singapore, our StarNgage platform covers 8 million influencers globally:
Southeast Asia: Singapore, Malaysia, Indonesia, Thailand, Philippines, Vietnam
Asia-Pacific: Hong Kong, Taiwan, Australia, New Zealand, India
Global: Custom campaigns for North America, Europe, Middle East
We specialize in regional campaigns across Southeast Asia with local market expertise.

Influencer Marketing Insights

Navigate the dynamic world of Influencer Marketing with our expert insights. Discover how AI-powered influencer marketing tools are revolutionising influencer selection and analysis, while content-driven strategies build authentic connections and drive measurable results. Stay ahead of the curve in this ever-evolving influencer marketing landscape.

16 Mar

10 Reasons Why AI Influencer Marketing is the Next Big Thing

Comments are ClosedRead More
16 Mar

The Rise of Virtual Influencers: 10 Strategic Advantages for Digital Marketers Embracing AI-Powered Avatars

Comments are ClosedRead More
16 Mar

AI vs. Human Influencers: Benefits and Impact for Digital Marketing

Comments are ClosedRead More
18 Mar

AI Powers Creator-Brand Partnerships: Benefits for Marketers

Comments are ClosedRead More
01 May

How to Collaborate with Micro-Influencers: A Complete Guide

Comments are ClosedRead More
23 Mar

The AI-Powered Influencer: Remaking Reality in 2025

Comments are ClosedRead More
23 Mar

Influence 3.0: The Age of Intelligent Influence

Comments are ClosedRead More
12 Oct

Making The Leap Into Social Commerce

Comments are ClosedRead More
MORE ARTICLES

Ready to Dominate Social Media?

Your Competitors Are Already Working With Influencers. Don’t Get Left Behind.

The Reality of Influencer Marketing in 2025:

Traditional advertising costs are skyrocketing. Facebook ads are 3x more expensive than 5 years ago. Google Ads are saturated. TV and print are dying.

Meanwhile, influencer marketing delivers 10-15x ROI and Gen Z trusts influencers MORE than celebrities.

Your competitors are already partnering with influencers. The longer you wait, the harder it gets to stand out.

Here’s How to Get Started:

  1. Book your FREE influencer marketing strategy consultation (normally $500, free for qualified businesses)
  2. We’ll audit your current social media presence and identify influencer opportunities
  3. Receive a custom campaign proposal with influencer recommendations, estimated reach, and projected ROI
  4. Review our case studies and see how we’ve helped brands like yours achieve 10-20x ROI
  5. Launch your campaign and start seeing results within 30 days

No commitment. No pressure. Just a data-driven roadmap to influencer marketing success.

Limited to 10 free consultations per month. Spots fill up fast.

Ready to work with
game changers?

Leave your contact details and tell us a little bit about yourself.

CONTACT US

Company

  • Our Story
  • Company Info
  • Academy
  • Technology
  • Team
  • Jobs
  • Blog
  • Press
  • Contact Us

Insights

  • Social Media Singapore
  • Social Media Malaysia
  • Media Landscape
  • SEO Singapore
  • Digital Marketing Campaigns
  • Xiaohongshu

Knowledge Base

  • Ecommerce SEO Guide
  • AI SEO Guide
  • SEO Glossary
  • Social Media Glossary

Industries

  • Consumer
  • Travel
  • Education
  • Healthcare
  • Government
  • Technology

Platforms

  • StarNgage
  • Skoolopedia
  • ShopperCliq
  • ShopperGoTravel

Tools

  • StarNgage AI
  • StarScout AI
  • LocalLead AI

Expertise

  • Local SEO
  • International SEO
  • Ecommerce SEO
  • SEO Services
  • SEO Consultancy
  • SEO Marketing
  • SEO Packages

Services

  • Consulting
  • Marketing
  • Technology
  • Ecosystem
  • Academy

Capabilities

  • XHS Marketing 小红书
  • Inbound Marketing
  • Content Marketing
  • Social Media Marketing
  • Influencer Marketing
  • Marketing Automation
  • Digital Marketing
  • Search Engine Optimisation
  • Generative Engine Optimisation
  • Chatbot Marketing
  • Vibe Marketing
  • Gamification
  • Website Design
  • Website Maintenance
  • Ecommerce Website Design

Next-Gen AI Expertise

  • AI Agency
  • AI Marketing Agency
  • AI SEO Agency
  • AI Consultancy

Contact

Hashmeta Singapore
30A Kallang Place
#11-08/09
Singapore 339213

Hashmeta Malaysia
Level 28, Mvs North Tower
Mid Valley Southkey,
No 1, Persiaran Southkey 1,
Southkey, 80150 Johor Bahru, Malaysia

[email protected]
Copyright © 2012 - 2025 Hashmeta Pte Ltd. All rights reserved. Privacy Policy | Terms
  • About
    • Corporate
  • Services
    • Consulting
    • Marketing
    • Technology
    • Ecosystem
    • Academy
  • Industries
    • Consumer
    • Travel
    • Education
    • Healthcare
    • Government
    • Technology
  • Capabilities
    • AI Marketing
    • Inbound Marketing
      • Search Engine Optimisation
      • Generative Engine Optimisation
      • Answer Engine Optimisation
    • Social Media Marketing
      • Xiaohongshu Marketing
      • Vibe Marketing
      • Influencer Marketing
    • Content Marketing
      • Custom Content
      • Sponsored Content
    • Digital Marketing
      • Creative Campaigns
      • Gamification
    • Web Design Development
      • E-Commerce Web Design and Web Development
      • Custom Web Development
      • Corporate Website Development
      • Website Maintenance
  • Insights
  • Blog
  • Contact
Hashmeta