Blog

Home Blog

The AI-Powered Influencer: Remaking Reality in 2025

Influencer Marketing | Comments are Closed | 0

2025 marks a significant turning point in the realm of influencer marketing, characterised by a profound and pervasive integration of Artificial Intelligence (AI). This evolution transcends mere autom
Read more

Influence 3.0: The Age of Intelligent Influence

Influencer Marketing | Comments are Closed | 0

The influencer marketing landscape is in a state of constant flux. What began as a nascent trend has rapidly evolved into a multi-billion-dollar industry, projected to reach $32 billion by 2027. This
Read more

Beyond the Hashtag: Creative Content Strategies to Drive Food Sales on Xiaohongshu

XHS, Xiaohongshu | Comments are Closed | 0

Beyond the Hashtag: Creative Content Strategies to Drive Food Sales on XiaohongshuXiaohongshu has become a battleground for brands vying for the attention (and wallets) of China's discerning consumers
Read more

KOC vs. KOL: Decoding Influencer Strategies for Food Brands on Xiaohongshu

XHS, Xiaohongshu | Comments are Closed | 0

KOC vs. KOL: Decoding Influencer Strategies for Food Brands on XiaohongshuIn the dynamic world of social media marketing, influencer collaborations have become a cornerstone of brand strategy. However
Read more

The Power of “We”: How C2B Co-creation is Revolutionizing Food Product Development on Xiaohongshu

XHS, Xiaohongshu | Comments are Closed | 0

The Power of "We": How C2B Co-creation is Revolutionizing Food Product Development on XiaohongshuIn the dynamic world of food and beverage, staying ahead of consumer trends is crucial for success. Xia
Read more

From ‘Seed’ to Sale: Understanding the 种草 (Grass Planting) Phenomenon in Xiaohongshu’s Food Community

XHS, Xiaohongshu | Comments are Closed | 0

From 'Seed' to Sale: Understanding the 种草 (Grass Planting) Phenomenon in Xiaohongshu's Food CommunityXiaohongshu has become a powerful platform for discovering new trends, and this is especially true
Read more

Xiaohongshu Professional Accounts: A Detailed Guide for Foreign Businesses

XHS, Xiaohongshu | Comments are Closed | 0

Xiaohongshu Professional Accounts: A Detailed Guide for Foreign BusinessesXiaohongshu, also known as "Little Red Book" or recently as "REDnote" has emerged as a powerful social media and e-commerce pl
Read more

Advanced Xiaohongshu Strategies: Mastering KOS and Performance Marketing

XHS, Xiaohongshu | Comments are Closed | 0

Introduction: Taking Your Xiaohongshu Presence to the Next LevelIn the previous article of this series, we covered the fundamentals of building a brand presence on Xiaohongshu, including setting up an
Read more

Getting Started with the Xiaohongshu Business Ecosystem: Brand Building and Basic Tool Analysis

XHS, Xiaohongshu | Comments are Closed | 0

Introduction: The Power of Xiaohongshu for BrandsXiaohongshu (小红书), often translated as "Little Red Book," or better know as "REDnote" has rapidly evolved from a simple product review platform to a po
Read more

10 Reasons Why AI Influencer Marketing is the Next Big Thing

AI Influencer Marketing, Artificial Intelligence | Comments are Closed | 0

The world of marketing is constantly evolving, and the rise of artificial intelligence is ushering in a new era of possibilities. One of the most intriguing developments is the emergence of AI influen
Read more

Copyright © 2012 - 2025 Hashmeta Pte Ltd. All rights reserved. Privacy Policy | Terms

Hashmeta