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Credits – Techncom.net Perhaps it is the nature of my marketing profession, but I have long been fascinated by how one tweet can attract a swarm of clicks and retweets while another remained ignored. This fascination motivated me to do some research and analytics on “the most viral tweet — of all time.” My firstRead more

“How can a company with a few employees and a limited marketing budget get its presence out there on Social Media?” Social media has gone mainstream. Everyone knows Facebook, especially with its IPO, even my mother-in-law owns a Facebook account now. From a business perspective, it represents an unprecedented marketing opportunity that transcends traditional middlemenRead more

You’ve seen the jaw-dropping figures – 955 million monthly active users. In spite of the recent hoo-ha of 80 million potential fake users and tumbled share prices, this number is still relatively impactful. Facebook’s social network domination may frequently get challenged by emerging social media platforms like Google+, Pinterest and LinkedIn, but the facts remain. With approximately 1 billionRead more