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What does Korean hit song Gangnam Style, the Harlem Shake, the ALS Ice Bucket Challenge and countless cats and babies have in common?     Well, you hit the nail on the head. The whole world loves them, and they’ve all once been the subject of content that went viral and took over the WorldRead more

What is the best SEO practice when it comes to pagination? When a site grows beyond a few dozen pages, listing all the links on a single page of results can make it far too lengthy and cause long load times. User experience and website usability are not the main reasons pagination exists. Google recommendsRead more

Do you use Instagram for your business? Are you wondering how you can grow an Instagram following and get the most out of your Instagram profile? Instagram, a photo and video sharing platform, has been propelled into the centre of attention after its acquisition by Facebook for a cool billion. Coupled with the fact thatRead more

Source: Bloom Worldwide Above is a short introduction to social media in the financial industry. 92% of the brands interviewed believed that social media can help them. But the issue here is that 46% still didn’t really understand how they can use social media to their advantage. Company-wide education is important as the potential ofRead more

Source: Lab42   Advertising is salesmanship on paper – John E. Kennedy This simple definition of advertisement ruled how business market their products for decades… until the emergence of social media. Today social media slowly takes over how individual brands and businesses’ marketing strategy, and it’s no longer so much about salesmanship; but more aboutRead more

The above blogging 101 infographics from mylifescoop show the basic steps needed to kick-start your blogging journey! Although many people started off with all these enthusiasms about blogging and aim to blog every other day, this passion usually fizzled out after a while when they realise how challenging it is to blog consistently.   ProblemsRead more

Content plays an important role in any marketing strategies. You need it for SEO, social media marketing, email marketing, lead generation and lead nurturing. To effectively engaging the right prospects with the correct content, one has to master a solid knowledge of content marketing and match buyer persons with the right marketing materials. There isRead more