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Have you abstained from Google+? Are you wondering whether it is worth spending your marketing effort on yet another social network? When Google+ was first (officially) launched in June of 2011 there was a ton of hoo-ha and dozens of speculation about what it would mean for the world of search engine and social networking.Read more

Are you looking for better way to explain complicated data? Try Infographics. There is a popular saying – “A picture is worth a thousand words!”  In the same way, infographics are the finest way to illustrate complex information quickly and clearly. There are various terms used to describe this subset of graphic design – Data Visualization,Read more

Credits – Techncom.net Perhaps it is the nature of my marketing profession, but I have long been fascinated by how one tweet can attract a swarm of clicks and retweets while another remained ignored. This fascination motivated me to do some research and analytics on “the most viral tweet — of all time.” My firstRead more

“How can a company with a few employees and a limited marketing budget get its presence out there on Social Media?” Social media has gone mainstream. Everyone knows Facebook, especially with its IPO, even my mother-in-law owns a Facebook account now. From a business perspective, it represents an unprecedented marketing opportunity that transcends traditional middlemenRead more

A few may say it’s worth it. However, many are hesitant. Having spoken to many of my clients about the ways and benefits of social media marketing, I have come to realize many of them have this built in fear/uncertainty in them. Mainly the fear of throwing the cash in and not seeing any returns.Read more

You’ve seen the jaw-dropping figures – 955 million monthly active users. In spite of the recent hoo-ha of 80 million potential fake users and tumbled share prices, this number is still relatively impactful. Facebook’s social network domination may frequently get challenged by emerging social media platforms like Google+, Pinterest and LinkedIn, but the facts remain. With approximately 1 billionRead more