Blog

10 MIN READWith 689 million active users daily in more than 200 countries, TikTok is one of the fastest growing social media platforms in the world today, grossly outpacing giants such as Facebook and
Read more

20 MIN READDid you know that TikTok is the first non-facebook mobile app to reach 3 billion downloads globally?With the pandemic keeping many people at home, TikTok has emerged as the most popular go-
Read more

One good thing about being a digital marketer in an agency is that you have the unique opportunity to run Facebook ads across a wide range of industries at a volume that is not possible in-house. Over
Read more

10 MIN READIn this digital age, consumers are evolving. When it comes to their attention span, it is only getting shorter. The purchasing journey is now more complicated than before, rife with multipl
Read more

10 MIN READThe advent of social commerce will change how you look at marketing your products. Part of that process is redefining what you know about reaching out to your audience and affecting their p
Read more

10 MIN READSocial commerce goes beyond just you and your products. Having the right strategy in approaching this evolving facet of marketing can be the difference between success and failure. In order
Read more

10 MIN READAs the lines blur between e-Commerce and the increasingly important elements of social commerce, businesses need to go where users are at. If you are looking to surpass your competition and
Read more

15 MIN READMost brands are familiar with social media marketing; using social media platforms to redirect users to online or physical stores for conversions. However, the attention span of consumers t
Read more

Well-targeted marketing campaigns can give your business the edge to cut through the noise in the advertising space.Whether it is the traditional form of marketing or its digital counterpart, the key
Read more

If there is one thing about digital marketing that remains constant, it’s 'change'. With new technologies such as Artificial Intelligence (AI), Machine Learning (ML), Virtual Reality (VR) and Augmente
Read more