Native Ads might just be the next big thing… the bomb-dot-com in social media marketing in 2014. While most companies and agencies are just testing waters, the Tex-Mex giant Taco Bell has already prov
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Wondering if you should focus on Facebook or LinkedIn, or put more effort into tweeting?Consumers are now more informed, connected, and empowered than ever. What kind of opportunities does this create
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Does your company focus on inbound or outbound marketing techniques?Are outbound marketing strategies still effective?Many people think that outbound marketing techniques are getting less and less eff
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What is a local citation for local SEO?Why are local citations important for your business?If you are a small business owner in Singapore, especially one that focuses on providing services to local cu
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How to improve your LinkedIn Profile?Are you taking advantage of some of LinkedIn's special features?In this article, you’ll discover how to optimize and boost your LinkedIn Profile.As of last year, L
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What's new on Instagram 6.0?The photo-sharing service announced 10 new editing tools for both iOS and Android. And here's the top three highlights that I'll be covering in this article. What's Ne
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What is the best SEO practice when it comes to pagination?When a site grows beyond a few dozen pages, listing all the links on a single page of results can make it far too lengthy and cause long load
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Do you use Instagram for your business?Are you wondering how you can grow an Instagram following and get the most out of your Instagram profile?Instagram, a photo and video sharing platform, has been
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Things are getting interesting with Instagram announcing its jump onto the social media marketing bandwagon late last year. Traditional social media powerhouses like Facebook and Twitter have been the
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Despite having the highest engagement among all social media platforms, few companies have truly tried to tap into Instagram's potential to create campaigns to engage with their audiences.There are a
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Long tail keywords are major traffic contributors to most websites. Easily 20% to 50% of all the queries on the Web are in a long tail. The number of monthly searches ranges from 10 to 50 in this cate
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Source: Bloom WorldwideAbove is a short introduction to social media in the financial industry. 92% of the brands interviewed believed that social media can help them. But the issue here is that 46% s
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Link building is an essential component of Search Engine Optimization (SEO). If you take a look at the periodic table of SEO Success Factor created by searchengineland, you will notice that under off-
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Source: Awareness Social Media Marketing has become an integral part of many companies marketing strategies. But many of these companies are struggling to define clear objectives for their social
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Content Marketing, Facebook Advertising, Social Media Advertising, Social Media Marketing | 0 comment | 0
Source: Lab42 Advertising is salesmanship on paper- John E. KennedyThis simple definition of advertisement ruled how business market their products for decades... until the emergence of social me
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There ain't no such thing as free lunch. Many marketers see the organic reach of their posts on Facebook Business page drop off. Without paid reach (via suggested posts), brands can expect to see thei
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Image courtesy of Olapic Instagram is a fun and quirky way to share your life with friends through a series of pictures. Snap a photo with your mobile phone, then choose a filter to transform the
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In the eyes of Facebook, is there a "right way" to build a page?Why did you start a Facebook Page?Are you trying to increase the number of "Likes" on your Facebook page and converting them into sales?
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The above blogging 101 infographics from mylifescoop show the basic steps needed to kick-start your blogging journey!Although many people started off with all these enthusiasms about blogging and aim
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How to turn Facebook Likes into customers?Facebook Commerce - Sell on FacebookHow to create value for customers and grow online sales using Facebook?The underlying goal of every sales process is to cr
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Happy Social Media Marketing 2014!What's next in the realm of Facebook, Twitter, Google+ and other social media outlets?Are you looking for some great social media marketing blogs to read this brand n
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Facebook and Twitter shares rose to records, uplifted by growing optimism that social-media advertising will grab a bigger slice of the market for online advertising. The ads spend on social media mar
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Thinking of new ways to reach your target audience?Ever wondered if those photo contests actually work?They do and we'll share with you the secrets of building a successful photo contest today (and a
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How will an IPO change Twitter?Twitter has filed to go public recently, under the name TWTR. The IPO is set to raise up to $1 billion.Founded in 2006, Twitter is an online social networking and microb
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How do you build your brand's image on Facebook?How to create appealing custom tabs for Facebook Business Pages?In this article, I'll show you why you should make Facebook tabs as part of your Faceboo
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Is Facebook dying?Teens have expressed interest in new networks like Instagram, Vine and Snapchat. The Pew report states: "While Facebook is still deeply integrated into teens' everyday lives, it is s
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Today's travellers are no longer content with just accepting whatever good or ill the airline dishes out to them. They are extremely tuned in to the power of social media, as citizens of a virtually c
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Facebook's Mission - Image courtesy of TechCrunchFacebook's mission is to give people the power to share and make the world more open and connected.Yes. It's true that the more you are using Facebook
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Digital Marketing Campaigns
Lazada Singapore: 12.12 Sale Xiaohongshu Campaign Success
Lazada Singapore
Xiaomi Malaysia: Building Community Through Xiaohongshu
Xiaomi Malaysia
