Massive social-media following, subject-matter expertise, personality, content authority, publishing power and thought leadership are the keywords you can associate with the top influencers in your ni
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Blog
Click here for part 1 of Creating Your Own Epidemic ContentNow you’ve turned heads, grabbed eyeballs, stopped traffic and otherwise made a big splash on the Internet, what do you do with all the atten
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Your brand has most likely spent a considerable amount of time and money building your Facebook presence, but noticed none of these "likes" was converted into "pageviews".If you are running an online
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This blog post is written based on Paul M. Rand’s “Highly Recommended” book.Recommendation – the highest honour a brand can receive from their customers. Being recommended is no easy feat; a brand oft
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How do you know if your influencer marketing efforts made any impact?In the past with traditional marketing and advertising, it was almost impossible to measure how successful each initiative was sepa
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How to craft the perfect Facebook post so that your post is reaching more people on Facebook?Can businesses succeed on Facebook with the decreased organic reach?Over the past few months, I've read art
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Do you have a solid social media marketing plan for the holidays?Are you looking for creative ideas to improve your social media marketing over the holiday season?This time of the year, most of the re
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If you are thinking of using Facebook Advertising for the sole purpose of gaining Facebook Likes… stop.As small business owners, you would most likely have a limited budget set aside for marketing, an
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Social Media Landscape in Singapore (August 2014) from Terrence Ngu Teck KongSingaporeans are one of the most active social media consumers in the world. The landscape of social media in Singapore
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Here's a scenario: Another new social media platform is out and everyone is jumping onboard. You're tempted to as well. But, should you?Will that move be part of your public relations key success fact
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Digital Marketing Campaigns
Lazada Singapore: 12.12 Sale Xiaohongshu Campaign Success
Lazada Singapore
Xiaomi Malaysia: Building Community Through Xiaohongshu
Xiaomi Malaysia
