Introduction“A Last Hurrah… And a New Beginning.” This was Jakarta Globe’s headline, on the first page of their last print edition in 2015. It followed the cessation of other print newspapers in Indon
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Blog
Content marketing can be considered one of the best ways to bring in leads. In fact, B2C companies that blogged 11 times a month received more than 4 times as many leads as those that only blogged 4 t
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The State of Malaysian Media Publisher Landscape“The audience today do not read but BROWSE news!”This was the key takeaway that I learned from a talk conducted by a content marketing specialist two ye
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The State of Media Publisher Landscape in ThailandThe arrival of a new digital era has caused the media publishing industry in Thailand to experience dramatic changes over the past years. The new era
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AI Marketing, Artificial Intelligence, Facebook Advertising, Google Adwords | Comments are Closed | 1
It’s no secret that Artificial Intelligence (AI) will transform the role of digital marketers in the future.While many companies are still struggling to evolve from ‘doing digital’ to ‘being digital,’
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With a population of more than 96 million, a median age of 30 years, and internet penetration standing at over 64 million, or just over 67% of the local population, Vietnam is a young and dynamic mark
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Like most Southeast Asia countries, the digital publishing era has started but for it to be a game-changer in the Philippines, it requires time. Started as early as 2011, the Philippines is slowly c
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The media publishing industry in Singapore is experiencing a tsunami. Within the past 12 months, a number of local news publications (most notably Today) have announced that they will cease their prin
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If there is one thing about digital marketing that remains constant, it’s 'change'. With new technologies such as Artificial Intelligence (AI), Machine Learning (ML), Virtual Reality (VR) and Augmente
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Well-targeted marketing campaigns can give your business the edge to cut through the noise in the advertising space.Whether it is the traditional form of marketing or its digital counterpart, the key
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Digital Marketing Campaigns
Lazada Singapore: 12.12 Sale Xiaohongshu Campaign Success
Lazada Singapore
Xiaomi Malaysia: Building Community Through Xiaohongshu
Xiaomi Malaysia
