Singapore has emerged as Southeast Asia’s undisputed tech hub, with the government investing over S$25 billion in research and innovation through the Research, Innovation and Enterprise 2025 plan. This strategic positioning has cultivated a vibrant ecosystem of tech influencers who shape conversations around artificial intelligence, fintech innovation, digital transformation, and emerging technologies across the region.

Tech influencers in Singapore serve a unique role that extends beyond traditional social media personalities. They function as thought leaders, startup advisors, and bridge-builders between Western innovation and Asian markets. For brands seeking to establish credibility in Asia’s tech landscape, partnering with the right influencers can accelerate market entry, build authentic community connections, and drive meaningful engagement with decision-makers.

This comprehensive guide introduces you to 20 of Singapore’s most impactful tech influencers across multiple specializations. Whether you’re a B2B SaaS company, a fintech startup, or an enterprise exploring AI adoption, you’ll discover influencers whose expertise and audience alignment can amplify your message. We’ve organized these leaders by specialty area, providing insights into their focus areas, platforms, and what makes their voice distinctive in Singapore’s competitive tech ecosystem.

Why Singapore Tech Influencers Matter in Asia

Singapore’s position as a regional technology nexus gives its tech influencers outsized influence across Southeast Asia and beyond. The city-state hosts over 80,000 tech professionals, houses regional headquarters for Google, Facebook, and LinkedIn, and serves as the preferred testing ground for technologies before wider Asian deployment. Tech influencers based here operate at the intersection of East and West, making them invaluable partners for brands navigating cross-cultural technology adoption.

Unlike influencers in consumer categories, tech influencers drive influence through expertise demonstration rather than lifestyle content. Their audiences typically include C-suite executives, technology decision-makers, developers, and innovation teams with substantial purchasing authority. A single LinkedIn post from a respected tech influencer can reach thousands of qualified professionals, while speaking engagements and podcast appearances create halo effects that extend far beyond immediate follower counts.

The Influencer Marketing Agency landscape in Singapore has evolved considerably, with tech influencers commanding premium partnerships due to their specialized knowledge and highly qualified audiences. Brands working with these influencers benefit not just from reach, but from association with trusted voices who have built credibility through consistent, valuable content over years of contribution to the tech community.

How We Selected These Tech Influencers

Our selection process combined quantitative metrics with qualitative assessment to identify influencers who deliver genuine impact. We analyzed engagement rates across LinkedIn, Twitter, YouTube, and emerging platforms, evaluating not just follower counts but the quality of conversations they generate. An influencer with 10,000 highly engaged followers in enterprise decision-making roles often delivers more value than one with 100,000 passive followers.

We prioritized influencers who demonstrate consistent content creation, focusing on those publishing valuable insights at least weekly across their primary platforms. Consistency signals commitment to their audience and ensures brands can rely on sustained visibility. We also evaluated speaking engagements, published works, advisory roles, and contributions to Singapore’s tech ecosystem through mentorship or community building.

Key selection criteria included:

• Expertise depth: Demonstrated knowledge through original research, case studies, or hands-on implementation experience
• Audience quality: Followers who are decision-makers, practitioners, or serious students of technology
• Engagement authenticity: Genuine conversations in comments, meaningful shares, and substantive discussions
• Regional influence: Impact extending beyond Singapore into broader Southeast Asian markets
• Brand collaboration history: Track record of successful partnerships that delivered measurable outcomes
• Content versatility: Ability to communicate complex topics across multiple formats and platforms

AI & Machine Learning Influencers

Dr. Ayesha Khanna – AI Strategy & Implementation

Dr. Ayesha Khanna co-founded ADDO AI, an artificial intelligence advisory firm, and serves as a strategic advisor to governments and corporations on AI transformation. Her expertise spans practical AI implementation rather than theoretical possibilities, making her particularly valuable for enterprises navigating real-world AI adoption. She regularly speaks at major technology conferences and contributes to publications like Harvard Business Review on AI’s business implications.

With a strong presence on LinkedIn where she shares accessible explanations of complex AI concepts, Dr. Khanna excels at translating technical capabilities into business outcomes. Her audience includes C-suite executives and innovation leaders seeking to understand how AI can transform their operations. Brands in the AI Marketing space find her credibility particularly valuable when launching B2B solutions.

Laurence Liew – AI Product Development

As Director of AI at a major Southeast Asian technology company, Laurence Liew brings hands-on product development perspective to conversations about artificial intelligence. His content focuses on practical implementation challenges, model training approaches, and ethical considerations in AI deployment. He’s particularly active on Twitter and LinkedIn, where he shares insights from building AI products at scale.

Liew’s technical depth attracts data scientists, ML engineers, and product managers building AI-powered solutions. He frequently discusses tools, frameworks, and best practices, making him an ideal partner for developer-focused brands or companies offering AI infrastructure solutions.

Priscilla Choong – AI in Marketing & Customer Experience

Priscilla Choong bridges artificial intelligence and marketing, exploring how AI transforms customer experiences, personalization, and marketing effectiveness. Her background combines technical understanding with marketing strategy, allowing her to communicate how AI marketing agency solutions deliver ROI. She produces content across LinkedIn, industry webinars, and marketing technology conferences.

Her audience consists primarily of marketing leaders, CMOs, and digital transformation teams evaluating AI tools. Brands offering marketing automation, predictive analytics, or AI-powered customer engagement solutions find her influence particularly valuable for establishing credibility with marketing decision-makers.

Fintech & Blockchain Leaders

Sopnendu Mohanty – Financial Innovation Architect

As Chief Fintech Officer at the Monetary Authority of Singapore, Sopnendu Mohanty shapes Singapore’s fintech regulatory environment and innovation initiatives. While technically a public servant, his thought leadership on financial technology, digital currencies, and regulatory innovation makes him one of the most influential voices in Asian fintech. His speeches and interviews are closely watched by financial institutions, fintech startups, and investors.

Mohanty’s influence extends through official channels, industry conferences, and media appearances rather than traditional social media. For fintech brands, association with initiatives he champions or alignment with regulatory frameworks he advocates provides substantial credibility. His focus on responsible innovation and financial inclusion resonates particularly with brands emphasizing ethical fintech development.

Anson Zeall – Blockchain & Web3 Educator

Anson Zeall has built a significant following by demystifying blockchain technology, cryptocurrencies, and Web3 concepts for mainstream audiences. His content spans YouTube, Twitter, and LinkedIn, where he breaks down complex topics like DeFi, NFT utilities, and tokenomics into accessible explanations. He’s particularly skilled at identifying emerging trends before they reach mainstream awareness.

His audience includes cryptocurrency investors, Web3 curious professionals, and technology enthusiasts exploring decentralized technologies. Blockchain projects, crypto exchanges, and Web3 infrastructure providers benefit from his ability to explain technical concepts to non-technical audiences, making him valuable for educational campaigns and product launches.

Varun Mittal – Fintech Entrepreneurship

Varun Mittal brings an entrepreneurial perspective to fintech discussions, having founded multiple financial technology ventures in Southeast Asia. His content focuses on startup building, fundraising strategies, and navigating regulatory requirements across different Asian markets. He’s particularly active in mentoring early-stage fintech founders through accelerator programs and angel investing.

His influence reaches startup founders, early employees at fintech companies, and investors evaluating Southeast Asian opportunities. Service providers targeting fintech startups, including cloud infrastructure, compliance solutions, and B2B SaaS tools, find his endorsement particularly valuable for reaching this specialized audience.

Digital Marketing & MarTech Experts

Ian Fernandes – SEO & Content Strategy

Ian Fernandes has established himself as a leading voice in SEO and content marketing across Southeast Asia. His content demystifies search engine optimization, covering everything from technical SEO to content strategy and link building. He regularly shares case studies demonstrating how strategic SEO drives measurable business outcomes, with particular expertise in e-commerce and SaaS SEO.

His audience consists of digital marketers, content creators, and business owners seeking to improve organic visibility. Companies offering SEO Agency services or SEO tools benefit from his detailed breakdowns of effective strategies. His emphasis on data-driven approaches and ethical SEO practices aligns well with brands emphasizing sustainable, long-term growth.

Priya Kalyanaraman – Marketing Automation & CRM

Priya Kalyanaraman specializes in marketing automation, CRM strategy, and customer lifecycle management. Her expertise with platforms like HubSpot, Salesforce, and Marketo makes her a valuable voice for B2B marketers implementing sophisticated marketing technology stacks. She produces detailed how-to content, strategy frameworks, and ROI analysis that help marketers justify marketing technology investments.

Her audience includes marketing operations professionals, demand generation teams, and marketing leaders evaluating MarTech solutions. For platforms offering marketing automation, CRM integration, or customer data platforms, her technical credibility and implementation experience provide valuable third-party validation.

Marcus Ho – Performance Marketing & Analytics

Marcus Ho focuses on performance marketing, conversion optimization, and analytics implementation. His content dives deep into Google Analytics, advertising platforms, and conversion rate optimization techniques. He’s particularly known for his analytical approach to marketing, emphasizing testing, measurement, and continuous improvement over vanity metrics.

His followers are primarily performance marketers, growth marketers, and e-commerce professionals obsessed with ROI. Analytics platforms, testing tools, and advertising technology providers find his audience highly qualified. His focus on Content Marketing measurement aligns with brands emphasizing data-driven decision making.

Jasmine Lim – Social Media Strategy

Jasmine Lim specializes in social media strategy across platforms, with particular expertise in LinkedIn, Instagram, and emerging platforms like TikTok for business use. Her content explores algorithm changes, content formats that drive engagement, and building authentic communities. She combines creative storytelling with data analysis, demonstrating how social media delivers business outcomes beyond vanity metrics.

Her audience includes social media managers, brand marketers, and business owners building social presence. Social media management tools, content creation platforms, and scheduling software benefit from her practical recommendations. Her emphasis on authentic engagement over follower counts resonates with brands taking a quality-over-quantity approach.

SaaS & Startup Ecosystem Voices

Cheryl Goh – SaaS Growth & Product-Led Growth

Cheryl Goh brings extensive experience in SaaS growth strategies, particularly product-led growth models. Her content explores acquisition strategies, onboarding optimization, retention tactics, and expansion revenue. She shares frameworks for thinking about SaaS metrics, pricing strategy, and building scalable growth engines. Her insights draw from hands-on experience scaling SaaS companies across Asia.

Her audience consists of SaaS founders, product managers, and growth marketers building subscription businesses. Tools supporting SaaS operations, analytics platforms, and customer success software find her influence valuable. Her practical, implementation-focused approach appeals to practitioners seeking actionable strategies rather than theoretical concepts.

Kenneth Lou – Startup Fundraising & Venture Capital

Kenneth Lou provides insights into startup fundraising, venture capital trends, and building investable companies. His content covers pitch preparation, term sheet negotiation, investor relations, and fundraising strategy across different stages. He regularly analyzes Southeast Asian venture capital trends, providing context about investor appetite and valuation environments.

His followers include startup founders, early employees at high-growth companies, and aspiring entrepreneurs. Service providers targeting startups, including legal services, accounting firms, and B2B SaaS tools, benefit from reaching this audience. His credibility comes from direct investing experience and successful fundraising track record.

Rachel Lim – Product Management & UX

Rachel Lim focuses on product management, user experience design, and building products users love. Her content explores discovery processes, prioritization frameworks, working with designers and engineers, and measuring product success. She emphasizes user-centered design thinking and balancing business objectives with user needs.

Her audience includes product managers, UX designers, and product leaders at technology companies. Tools supporting product development, user research platforms, and prototyping software find her recommendations influential. Her emphasis on cross-functional collaboration resonates with brands serving product development teams.

Cybersecurity & Data Privacy Advocates

Eugene Teo – Security Researcher & CISO Advisor

Eugene Teo brings deep technical expertise in cybersecurity, with experience as a security researcher and advisor to Chief Information Security Officers. His content covers threat landscapes, security best practices, incident response, and building security cultures. He translates complex security concepts into risk language that resonates with business leaders, making security accessible to non-technical stakeholders.

His audience spans security professionals, IT leaders, and executives responsible for organizational security. Cybersecurity vendors, compliance tools, and security training providers benefit from his technical credibility. His focus on practical security implementation over fear-based marketing aligns with brands emphasizing genuine protection.

Samantha Yap – Data Privacy & Compliance

Samantha Yap specializes in data privacy regulations, compliance frameworks, and implementing privacy-by-design approaches. Her content explores PDPA requirements, GDPR implications for Asian companies, and building privacy programs that protect users while enabling business growth. She combines legal knowledge with practical implementation guidance.

Her followers include data protection officers, compliance teams, and business leaders navigating privacy regulations. Privacy management platforms, consent management tools, and compliance automation solutions find her expertise valuable for educating potential customers. Her balanced approach acknowledges business realities while advocating for user privacy.

David Koh – Critical Infrastructure Security

David Koh focuses on critical infrastructure protection, industrial cybersecurity, and national security considerations. His content addresses threats to essential services, operational technology security, and building resilient systems. He brings government and private sector perspectives, understanding both policy and implementation challenges.

His audience includes security professionals in critical sectors, government agencies, and infrastructure operators. Enterprise security solutions, threat intelligence platforms, and industrial control system security providers benefit from his specialized expertise. His emphasis on collaboration between public and private sectors resonates with brands serving enterprise and government markets.

How Brands Can Work With Tech Influencers

Successfully partnering with tech influencers requires approaches different from consumer influencer campaigns. Tech influencers prioritize maintaining credibility with their expert audiences, meaning they’re highly selective about partnerships and resist content that feels promotional. The most effective collaborations provide genuine value to their audience while naturally highlighting your solution’s relevance.

Start by building authentic relationships before proposing partnerships. Engage meaningfully with their content, share their insights with proper attribution, and demonstrate familiarity with their perspectives. When you do reach out, propose collaboration concepts that align with their content themes and provide educational value. Technical deep-dives, case study collaborations, or thought leadership pieces typically resonate better than promotional posts.

Consider these partnership models for tech influencers:

• Technical content collaborations: Co-create detailed guides, whitepapers, or research reports that showcase your solution while providing substantial educational value
• Product advisory relationships: Engage influencers as formal advisors who provide product feedback and share authentic experiences with your solution
• Speaking opportunities: Sponsor events where influencers speak or host webinars featuring their expertise
• Podcast sponsorships: Support their content creation through podcast sponsorships that reach qualified audiences
• Case study participation: Feature them in customer success stories if they genuinely use your solution
• Community building: Partner on community initiatives, workshops, or educational programs that serve their audience

Working with an experienced Influencer Marketing Agency can streamline this process significantly. Agencies like Hashmeta, with proprietary platforms such as StarNgage, provide access to vetted influencers, campaign management infrastructure, and performance measurement capabilities that ensure partnerships deliver measurable outcomes.

Transparency matters enormously in tech influencer partnerships. Ensure all sponsored content includes clear disclosures, and never ask influencers to make claims they can’t personally verify. The most successful campaigns feel like natural extensions of an influencer’s existing content rather than interruptions to it. Give influencers creative freedom to communicate in their authentic voice while ensuring key messages align with your objectives.

Measuring Tech Influencer Campaign Success

Measuring tech influencer campaign success requires moving beyond vanity metrics like impressions and followers to focus on business outcomes. For B2B technology companies, relevant metrics include qualified lead generation, influenced pipeline, sales cycle impact, and brand awareness among target decision-maker segments. Establishing clear measurement frameworks before launching campaigns ensures you can accurately attribute value.

Track engagement quality rather than just quantity. In tech influencer campaigns, fifty comments from CTOs asking detailed questions delivers more value than five thousand passive likes. Analyze comment sentiment, the seniority of engaged users, and whether conversations indicate genuine interest in your solution. Tools that identify job titles and company information of engaged users provide crucial context about audience quality.

Consider these key performance indicators for tech influencer campaigns:

• Qualified lead generation: Leads generated through influencer content that match your ideal customer profile
• Content engagement depth: Time spent with content, scroll depth, and return visits indicating genuine interest
• Share of voice: Increased mentions and conversations about your brand in relevant professional communities
• Website traffic quality: Referral traffic from influencer content with strong engagement metrics and conversion rates
• Sales cycle influence: Prospects who engaged with influencer content before converting
• Thought leadership positioning: Association with respected voices that elevates brand perception

Implement tracking mechanisms that connect influencer touchpoints to downstream outcomes. Use campaign-specific UTM parameters, unique landing pages, and CRM integration to track how prospects who engage with influencer content move through your funnel. Many attribution platforms now support influencer campaign tracking alongside paid media and owned channels.

The integration of AI Marketing tools has transformed influencer campaign measurement. AI-powered platforms can analyze sentiment at scale, identify high-value audience segments, predict campaign performance, and recommend optimization strategies. Hashmeta’s approach combines AI SEO capabilities with influencer campaign analytics to ensure content created through partnerships achieves maximum organic visibility.

Long-term relationship value often exceeds individual campaign metrics. An ongoing relationship with a respected tech influencer can continuously influence your target audience, contribute to thought leadership positioning, and provide valuable market insights. Measure relationship progression through increasing collaboration depth, audience response to successive campaigns, and the influencer’s willingness to advocate for your brand beyond contractual obligations.

Singapore’s tech influencer landscape represents a unique convergence of technical expertise, regional market access, and highly qualified professional audiences. The twenty influencers highlighted here each bring specialized knowledge, established credibility, and engaged communities that can accelerate brand awareness and market penetration for technology companies. From AI implementation experts to fintech innovators and digital marketing strategists, these voices shape conversations that influence technology adoption decisions across Southeast Asia.

Successful collaboration with tech influencers requires authenticity, value alignment, and measurement frameworks that connect influencer activity to business outcomes. Unlike consumer influencer marketing, tech influencer partnerships thrive when they prioritize educational value and genuine expertise demonstration over promotional messaging. The brands that win in this space are those that view influencers as strategic partners rather than advertising channels, investing in relationships that deliver compound value over time.

As Singapore continues solidifying its position as Asia’s technology hub, these influencers will play increasingly important roles in shaping regional technology narratives. For brands seeking to establish credibility, generate qualified leads, or position themselves as thought leaders, strategic partnerships with the right tech influencers represent not just marketing opportunities but competitive advantages in an increasingly crowded marketplace.