Social media advertising is the paid advertising component of social media marketing. It is the process of gaining website traffic or attention through pay-per-click advertisement on social media sites like Facebook, Twitter, LinkedIn, Instagram, Pinterest and Youtube. Social media is booming in Asia and as the social media usages in these region increase, businesses can leverage on social media as an innovative advertising platform to launch and promote products/solutions/services.
Why advertise on Social Media? Social media advertising is very beneficial because it is data driven and easy to measure. It is a great way to develop an audience for your brand. Run highly targeted ads to reach the potential customers for your businesses. You can even learn from your competitors and run ads to target similar demographics. You can control who views your ads according to demographic information such as age, gender, education, and location, and other related information such as interests, activities and which groups your customers are frequenting.
No matter the kind or size of business you run, consider the variety of social media advertising platforms available to you to create awareness of your business and offer timely and relevant offers to your customers.
Optimize, Automate, Measure and Track.
Instantly identify high-performing ads through A/B testing and adjust your ads spend accordingly. Always target the right audience.
Our social media advertising services include:
Acquire Fans and Followers
Build effective communities and promote loyalty by attracting like-minded and right audience.
Get your message to reach out to customers and leverage on the viral effect of social media to achieve word of mouth at scale
Drive Leads and Sales
Test all possible combinations of your ads to find the target audience and drive sales.
Track and optimize ads to ensure the best possible ROI.
We can help you with social media advertising on a variety of social media platforms, including:
Facebook and Instagram: Create targeted ads that can be published on Facebook/Instagram feeds. Sponsored ads are great for building a community within Facebook and Instagram itself.
YouTube: Leverage and promote your video content. With TrueView ads, you can reach potential customers when they watch or search for videos on YouTube
LinkedIn: Looking to reach business professionals? A LinkedIn campaign can help you reach specific audiences targeted by job title, function, industry, seniority and more.
Advertising on social media isn’t just about flashing messages in front of your target audience, it’s about engaging with your customers and building brand loyalty. Facebook advertising can invite interaction, while Twitter advertising can help get your message to the top of the pile. LinkedIn ads can promote specific posts and content that to establish you as a thought-leader, and can reach decision makers in specific roles at specific companies.
As a business owner you understand the power of social media and have seen many success stories.
Contact us now to learn more about how we can help you amplify the opportunities in social media and drive sales with targeted advertising for your business.
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