Social Media Strategy – The Ins and Outs
Understand the big picture before creating your social media strategy.
Social Media is the number one daily activity among Asian, surpassing time spent on checking email. With its 1.23 Billion users, Facebook has become the world’s largest virtual meeting place.
While everyone knows about Facebook and some small and medium size businesses have taken the first step by creating a business page, many are still challenged by how to maximize social media’s potential to build brand loyalty and drive revenues higher.
They know that Fortune 500 firms, like Coca-Cola and McDonald’s, attract millions of Facebook fans, but beyond posting a status update or asking people to Like them on this mother of all social media, they are confused and frustrated as to how to make the most of this 21st Century marketing phenomenon.
Whether it’s Facebook’s complexity or simplicity that has you stymied, if you put in just a little effort— for a few hours—you can boost your Facebook interactions by 10, 20, even 30 percent or more, garnering fans and customers who will spend real money as a result of your social marketing magic.
According to SingStat, Singapore Population is 5.8 Million (June 2018).
There’s about 5 Million (June 2018) Facebook Users in Singapore, 86% uses Facebook.