International SEO Services: Expand Your Revenue Across Global Markets
We've helped 47+ companies successfully expand internationally, generating $142M+ in combined international revenue through data-driven market entry, localization, and technical SEO strategies.
Why International SEO Requires Specialized Expertise
International expansion isn't just about translating content. It requires deep understanding of technical infrastructure (subdirectories vs ccTLDs vs subdomains), local search behavior, cultural localization, competitive landscapes, and market-specific ranking factors.
We've successfully launched international SEO campaigns in 23 countries across 6 continents. Our methodology combines technical excellence with market intelligence to help you avoid the costly mistakes most companies make when expanding globally.
Average results for our international SEO clients: 540% increase in international organic traffic, $3.2M average international revenue per market, 4.2-month average time to first page rankings, and 67% reduction in customer acquisition cost vs paid channels.
Site Structure Consulting
Choose the right international site architecture based on your resources, timeline, and business goals.
- Subdirectory vs ccTLD vs subdomain analysis
- Technical infrastructure requirements
- Time-to-ranking projections by structure
- Budget and resource planning
- Migration strategy for existing sites
Market Prioritization & Research
Identify which international markets offer the highest ROI potential for your specific business.
- TAM analysis by country/region
- Competitive landscape assessment
- Search volume and keyword difficulty analysis
- Local search behavior research
- Go-to-market timeline and resource planning
Content Localization
Create culturally-relevant content that resonates with local audiences and ranks in local search engines.
- Professional translation + cultural adaptation
- Local keyword research and optimization
- Cultural sensitivity review
- Local content creation for key pages
- Regional formatting (dates, currency, units)
Hreflang Implementation
Ensure search engines serve the correct language/region version to users worldwide.
- Comprehensive hreflang tag strategy
- Technical implementation and validation
- Multi-language sitemap creation
- Regional canonicalization
- Ongoing monitoring and error resolution
Local Link Building
Build authoritative backlinks from relevant local domains to accelerate rankings in target markets.
- Local publication and media outreach
- Regional directory submissions
- Local partnership link acquisition
- Country-specific TLD link building
- White-hat link velocity management
Technical International SEO
Optimize technical infrastructure to ensure each market version is properly crawled, indexed, and ranked.
- Server location and CDN optimization
- Regional load speed optimization
- International structured data markup
- Language/region detection implementation
- Multi-market analytics and tracking
Our International SEO Expansion Process
Market Assessment
We analyze your business, product, and current performance to identify the 3-5 international markets with the highest revenue potential and fastest path to profitability.
Technical Architecture
We design and implement the optimal site structure (subdirectories, ccTLDs, or subdomains) based on your resources, timeline, and SEO goals.
Market Intelligence
For each priority market, we conduct deep competitive analysis, local keyword research, and search behavior studies to inform strategy.
Localization
We translate and culturally adapt your highest-converting pages, optimize for local keywords, and implement proper hreflang tagging.
Local Authority Building
We acquire high-quality backlinks from authoritative local domains through targeted outreach, partnerships, and content marketing.
Optimization & Scaling
We continuously monitor performance by market, optimize based on ranking and conversion data, and scale successful tactics across additional markets.
International SEO Pricing
Single Market
- 1 international market
- Site structure consulting
- Translate and optimize 15 pages
- Hreflang implementation
- Local keyword research
- 20 local backlinks/month
- Monthly performance reporting
- 6-month minimum commitment
Multi-Market
- 3-5 international markets
- Everything in Single Market, plus:
- Translate and optimize 30 pages
- Market prioritization research
- Competitive analysis per market
- 40 local backlinks/month
- Multi-market analytics dashboard
- Quarterly strategy review
Enterprise
- 6+ international markets
- Everything in Multi-Market, plus:
- Translate and optimize 50+ pages
- Dedicated international SEO strategist
- Custom localization workflows
- 100+ local backlinks/month
- Regional team training
- Priority support and implementation
International SEO FAQ
Should I use subdirectories, subdomains, or ccTLDs for international expansion?
Each structure has tradeoffs:
- Subdirectories (example.com/uk/): Fastest time-to-ranking (consolidates domain authority), easiest to manage, but less local trust signals. Best for most companies.
- ccTLDs (example.co.uk): Strongest local trust signals, but requires building authority from scratch per domain. Best if you have resources and patience.
- Subdomains (uk.example.com): Worst of both worlds—doesn't consolidate authority like subdirectories, doesn't signal locality like ccTLDs. Rarely recommended.
We analyze your specific situation (existing authority, resources, timeline) and recommend the optimal structure. In our experience, subdirectories deliver results 4.2 months faster on average.
How long does it take to see results from international SEO?
Timeline depends on site structure, competition, and your existing authority:
- Subdirectories: 3-5 months to first page rankings, 6-8 months to meaningful revenue
- ccTLDs: 6-9 months to first page rankings, 10-14 months to meaningful revenue
- Competitive markets (UK, Australia): Add 2-3 months to above timelines
- Less competitive markets (Nordics, Southeast Asia): 20-30% faster than average
We provide market-specific timelines during strategy phase based on competitive analysis.
Do I need to hire native speakers or translators?
Professional translation is essential, but straight translation isn't enough. We provide:
- Professional human translation (never machine translation)
- Cultural localization by native marketing specialists
- Local keyword optimization (search behavior differs by market)
- Regional content adaptation for cultural sensitivity
- Local formatting (dates, currency, units, address formats)
Translation is included in all our packages. For Enterprise clients, we can also work with your existing translation vendors.
Which markets should I expand into first?
We prioritize markets based on 5 factors:
- TAM (Total Addressable Market): Search volume and market size for your product
- Competition: Keyword difficulty and competitor strength
- Cultural fit: How well your product/messaging translates
- Language overlap: Can you leverage existing English content?
- Business infrastructure: Payment, shipping, support capabilities
For English-language companies, we typically recommend UK → Canada → Australia as phase 1 (quick wins with minimal localization), then Germany/France/Spain as phase 2.
How do you handle hreflang implementation?
Hreflang is technically complex and most implementations have errors. Our process:
- Comprehensive hreflang strategy for all language/region combinations
- Implementation via HTML head tags, HTTP headers, or XML sitemap (depending on your CMS)
- x-default fallback for users in non-targeted regions
- Validation using Google Search Console and specialized tools
- Ongoing monitoring for errors as you add new pages/markets
We've implemented hreflang for sites with 100+ language/region combinations without errors. It's included in all packages.
Can you help with local link building in international markets?
Yes, local backlinks are critical for ranking in new markets. Our approach:
- Identify high-authority local domains (news, industry sites, directories)
- Outreach to local publications and bloggers
- Sponsor local industry events and organizations
- Acquire links from regional business directories
- Build relationships with local complementary businesses
We have link building contacts in 23 countries and only acquire white-hat editorial links. All packages include local link building.
Ready to Expand Your Revenue Internationally?
Schedule a free 45-minute international SEO assessment. We'll analyze your site, identify your best market opportunities, and create a custom roadmap for international expansion.
Get Your Free Assessment →