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Facebook now has 1 Billion active users. More than a billion users now login to Facebook each month to check on their friends, Facebook pages and politics. With this latest milestone set by Facebook, it is clear where the marketers should go to, in order to hunt for their potential clients and businesses. Having saidRead more

Facebook Business Pages (also known as fan pages) has undergone quite a milestone with the release of Timeline. Nonetheless, Custom Tabs were, and still are important for your social media marketing. Custom Tabs are the little boxes at the top of Facebook Business Pages. They are much like your “Like” boxes and event tabs, exceptRead more

Content plays an important role in any marketing strategies. You need it for SEO, social media marketing, email marketing, lead generation and lead nurturing. To effectively engaging the right prospects with the correct content, one has to master a solid knowledge of content marketing and match buyer persons with the right marketing materials. There isRead more

The digital shift over the past few years has moved the healthcare industry online. Establishing an online presence has never been more important. Despite initial hesitation, many healthcare service providers are strategically moving towards a greater and more responsive online presence. One of the underlying reasons is the upward trend of netizen, be it youngRead more

Do direct clicks from a social media site result in sales? How much time are you spending on Twitter, Facebook and Google+? Can you tell if it’s helping sales and impacting your brand? That’s where the Sales Funnel comes into play.   The Traditional Sales Funnel Traditional Sales Funnel (AIDA) – Since the early 1960’s,Read more

As an Inbound Marketer, you may have tons of great content to share, but if you do not connect with your audience, it can all go to waste. It’s like being on Skype conference with someone and having something crucial to bring across but there is some connection problem and you can’t hear the otherRead more

Are you wondering how to best use Google+ to enhance your marketing? Are you looking for Free Google+ Tools to increase your reach? This article discloses top 5 must-have tools you can take on to greatly improve your Google+ Experience. Generally, there are 3 type of tools that you need Management Statistic Analysis   ManagementRead more

Have you abstained from Google+? Are you wondering whether it is worth spending your marketing effort on yet another social network? When Google+ was first (officially) launched in June of 2011 there was a ton of hoo-ha and dozens of speculation about what it would mean for the world of search engine and social networking.Read more

Are you looking for better way to explain complicated data? Try Infographics. There is a popular saying – “A picture is worth a thousand words!”  In the same way, infographics are the finest way to illustrate complex information quickly and clearly. There are various terms used to describe this subset of graphic design – Data Visualization,Read more

Are you starting a new website? What is the best way of growing traffic flow to your website without spending big money on advertising? With all the time and money you spent to build your new website, you must want to find out different methods to drive traffic to your website. We have participated in someRead more