Predictive Bidding AI
Machine learning algorithms optimise bids 24/7 across platforms for maximum conversion value. Our models process 50+ signals to predict which auctions will drive your highest-LTV customers.
Malaysia's #1 AI-Powered Performance Agency
AI-Powered Performance Marketing Agency Malaysia
Maximise ROAS with data-driven paid media strategies across Google, Meta, TikTok & Xiaohongshu. Serving Kuala Lumpur, Penang & Johor Bahru.
Join 500+ Malaysian brandsRM100M+ Ad Spend Managed
The Hashmeta AI Advantage
Smarter Campaigns Through Machine Learning
Our proprietary AI stack doesn't just automate—it optimises every bid, audience, and creative decision in real-time.
Cross-Channel Attribution
Unified dashboard tracking customer journey from TikTok view to Google Search conversion. True multi-touch attribution reveals which touchpoints actually drive revenue—not just clicks.
Creative Intelligence
Automated A/B testing of ad creatives with computer vision analysis of high-performing visual elements. Know exactly which colours, faces, and formats drive clicks in the Malaysian market.
Omni-Channel Paid Media
Full-Funnel Advertising Across Every Platform
From search intent to social discovery, we manage high-performance campaigns on every channel that matters to Malaysian consumers.
Google Ads Management
Search · Display · YouTube · Performance Max
Dominate high-intent searches with precision-targeted campaigns. We specialise in Shopping feed optimisation for e-commerce brands, driving qualified traffic that converts.
Learn MoreMeta Advertising
Facebook · Instagram · Advantage+ Shopping
Leverage Meta's AI with Advantage+ Shopping campaigns and Reels ads that capture attention in the feed. We optimise for iOS 14.5+ privacy changes with CAPI integration.
Learn MoreTikTok Ads
Spark Ads · TikTok Shop · In-Feed
Tap into Malaysia's fastest-growing platform with Spark Ads and TikTok Shop integration. We create native-feeling content that doesn't interrupt—it entertains and converts.
Learn MoreXiaohongshu (RedNote) Ads
Feed Ads · Search Ads · Brand Zone
Reach affluent Chinese-speaking consumers with Malaysia's only officially certified XHS ad management team. From feed ads to Brand Zone placements, we navigate the ecosystem.
Exclusive CertificationLearn MoreLinkedIn B2B Lead Gen
Sponsored Content · Lead Gen Forms · ABM
Target decision-makers with precision using LinkedIn's professional data. Our Account-Based Marketing (ABM) campaigns deliver SQLs, not just MQLs, for enterprise and SaaS clients.
Learn MoreProgrammatic & Display
DV360 · Premium Publishers · Retargeting
Access Malaysia's premium publisher networks through DV360. Brand-safe programmatic buying with advanced audience segmentation across news portals, lifestyle sites, and endemic verticals.
Industry Expertise
Performance Playbooks by Vertical
Every industry has unique conversion dynamics. We've built battle-tested strategies for Malaysia's key sectors.
E-commerce Performance Marketing
From Shopee integration to D2C conversion optimisation, we drive measurable sales growth for online retailers.
Shopping Feed Optimisation
Product title restructuring, image A/B testing, and feed rules that improve Google Shopping visibility by 40%+
Dynamic Remarketing
Cart abandoner sequences, browse recovery, and cross-sell automation that recovers 15-25% of lost revenue
TikTok Shop Sync
Native checkout integration with livestream commerce support for the Malaysian market
Property & Real Estate Lead Generation
High-value lead generation for developers and agents with geo-precision targeting across KL, Penang, and JB.
Lead Form Ads
Instant form submissions with pre-filled data reduce friction and increase conversion rates by 60%
Virtual Tour Integration
360° tour embeds and WhatsApp booking flows that qualify serious buyers before showroom visits
District-Level Geo-Targeting
Precision radius targeting around KLCC, Mont Kiara, Bangsar, and PJ with income-level overlays
F&B Local Awareness & Reservations
Drive foot traffic and bookings for restaurants, cafes, and F&B chains across Malaysia's competitive dining scene.
Local Awareness Campaigns
Radius targeting around outlets with operating hours scheduling and click-to-navigate CTAs
Reservation Tracking
Integration with TableCheck, Chope, and custom booking systems for full attribution
Influencer Whitelisting
Boost top-performing KOL content through paid media to cold audiences with usage rights
B2B & SaaS Lead Generation
Enterprise sales cycles demand sophisticated nurturing. We generate qualified pipeline for Malaysian B2B brands.
LinkedIn Account-Based Marketing
Target specific companies and job titles with personalised messaging and Matched Audiences
Whitepaper Downloads
Gated content campaigns that capture mid-funnel prospects and trigger automated nurture sequences
SQL Tracking
CRM integration (Salesforce, HubSpot) tracking leads from MQL to closed-won revenue
Education & Institution Marketing
Enquiry-to-enrolment campaigns for universities, colleges, and training providers targeting Malaysian and international students.
Application Event Tracking
Full-funnel tracking from open day registration to completed application and enrolment
Lookalike Audiences
Seed audiences of enrolled students to find prospects with similar demographics and interests
Healthcare & Clinic Marketing
Compliance-first campaigns for medical practices, hospitals, and wellness brands in Malaysia's regulated environment.
Compliance-Focused Strategy
Ad copy reviewed against MMC and ASAS guidelines to ensure approved medical claims only
Appointment Booking Integration
Direct connections to KlikDokter, BookDoc, and clinic management systems for seamless scheduling
Our Methodology
The Performance Framework
A proven 4-phase approach that takes you from audit to scalable growth.
1
Audit & Benchmark
Current account analysis, competitor spend research, and comprehensive tracking implementation.
Week 1-22
AI-Enhanced Strategy
Audience segmentation, predictive LTV modelling, and creative brief generation powered by data.
Week 2-33
Execution & Testing
Campaign build, automated rules setup, and creative rotation for rapid learning.
Week 3-44
Optimisation & Scale
Weekly bid adjustments, budget reallocation to top performers, and expansion planning.
Month 2+Local Expertise
Malaysia Market Intelligence
Global capabilities with deep local knowledge. We understand what makes Malaysian consumers click.
Geo-Targeted Strategies
Kuala Lumpur
Urban professionals, high-income households, KLCC & Mont Kiara targeting
Penang
Manufacturing B2B, tech sector, heritage tourism audience
Johor Bahru
Singapore cross-border shoppers, industrial zone targeting
Selangor
Suburban families, PJ & Shah Alam retail, education corridor
Native Localisation
Bahasa Malaysia, English, and Chinese copywriting for multi-ethnic targeting. Campaigns that resonate with Malay, Chinese, and Indian Malaysian audiences.
Cultural Timing
Strategic budget allocation for Ramadan, Chinese New Year, Hari Raya, and 11.11 shopping festivals. We know when Malaysians are ready to buy.
Payment Integration
Full support for FPX, GrabPay, Touch 'n Go eWallet, and local e-wallet conversion tracking. We measure what matters in the Malaysian payment landscape.
Proven Results
ROI Case Studies
Real results from real Malaysian campaigns. Every metric verified and client-referenceable.
Xiaomi Malaysia
E-commerce / Consumer TechROAS Achieved3.2x
Units Sold (48hrs)50,000
KL Property Developer
Real Estate / PropertyCost Per LeadRM45
Showroom Visit Increase+200%
B2B SaaS Provider
Technology / SaaSSQLs per Month150
Cost Reduction-60%
Full-Funnel Integration
Paid Media + Organic Growth
Maximum impact happens when channels work together. See how our services integrate.
Hashmeta
Paid Media
Paid Media
SEO
XHS
GEO/AI
SEO + PPC Synergy
Capture high-intent search clicks while building remarketing pools. Own the SERP with combined organic and paid presence.
XHS + Paid Social
Amplify KOL content through paid boosting to cold audiences. Turn authentic recommendations into scalable acquisition.
GEO + Search
Optimise for AI search engines while running traditional Google Ads. Future-proof your visibility as search evolves.
Transparent Pricing
Investment Tiers
Clear pricing ranges with no hidden fees. All tiers eligible for SME Digitalisation Grant.
Starter
For SMEs ready to test performance marketing
RM 3,500/month
SME Grant Eligible- Single platform management
- Basic creative production
- Monthly reporting
- Email support
Most Popular
Growth
For scaling brands ready for multi-channel growth
RM 7,500/month
SME Grant Eligible- Multi-platform management
- AI optimisation tools access
- Full creative production
- Bi-weekly reporting & calls
- Dedicated account manager
Enterprise
For large-scale campaigns requiring full integration
Custom/month
SME Grant Eligible- All platforms + programmatic
- Full-funnel integration
- Custom AI model training
- Weekly strategy sessions
- 24/7 priority support
FAQ
Common Questions
Everything you need to know about our performance marketing services.
Performance marketing focuses on measurable conversions—sales, leads, sign-ups—with clear ROAS targets. You pay for results, not impressions. Brand awareness campaigns prioritise reach and recall metrics. At Hashmeta, we believe both work together: awareness feeds the top of funnel, while performance marketing captures and converts that interest.
For the Malaysian market, we recommend a minimum of RM3,000–5,000 per month in ad spend to generate meaningful data for optimisation. Below this threshold, algorithms don't have enough signals to learn effectively. Our Starter package (RM3,500/month) includes management fees for this budget level.
LinkedIn excels for senior decision-makers and enterprise targeting, with typical CPLs of RM80–150. Google Search captures high-intent prospects actively seeking solutions, often delivering lower CPLs (RM40–80) but smaller volume. For most B2B clients, we recommend a hybrid approach: Google for demand capture, LinkedIn for account-based targeting.
Yes—Hashmeta is one of the few Malaysian agencies with official Xiaohongshu (RedNote) ad management certification. We run feed ads, search ads, and Brand Zone campaigns targeting Malaysia's Chinese-speaking consumer base. This is a significant differentiator for brands targeting affluent demographics in KL, Penang, and JB.
Most campaigns enter a 2–4 week learning phase while algorithms understand your audience and creative performance. We typically see ROAS stabilise and improve from Week 3 onwards. E-commerce campaigns with existing pixel data often see faster results than lead generation campaigns requiring longer consideration cycles.
Absolutely. We offer flexible engagement models: full creative production (included in Growth and Enterprise tiers), collaborative workflows where we brief your team, or pure media buying with your assets. Many clients start with our creative services then transition to collaborative mode as their internal capabilities mature.
Start Scaling Today
Stop Wasting Ad Spend. Start Scaling Profitably.
- Free Account Audit
- Competitor Spend Analysis
- 30-Day Performance Guarantee
Google PartnerMeta Business PartnerTikTok Marketing Partner
Or speak to a strategist now